SERVICES &

PACKAGES

From a single mascot to a full brand character system - here’s what I offer, what’s included and what is costs. Every project starts with a conversation.

01 Starter From $650
02 Brand Character From $1,200
03 Character System From $2,200
04 Full Identity From $3,500
Package 01
Starter
"I need something solid, clean, simple and mine."

A single, polished character or badge design done properly and delivered fast. Perfect for businesses that want a strong illustration without the full brand build-out. Great for testing the water with something that genuinely stands out.

Ideal for
New small businesses Sports clubs Event one-offs Merch add-ons
Starting from
$650
Price confirmed after brief review
What is included
Concept Sketches
Two character directions to choose from based on your brief
Single Character or Badge Design
One fully refined illustration in your brand colours, ready to use
Two Colour Variations
Full colour version plus a one-colour version for versatility across print and digital
Vector and PNG Files
Scalable source files suitable for print, embroidery and digital use at any size
Two Rounds of Revisions
Two full rounds of changes included so we land on something you love
Full Commercial Usage Rights
The artwork is entirely yours to use on merch, signage, digital and print
At a glance
Turnaround
7 to 10 days
Files delivered
AI, EPS, PNG
Revisions
2 rounds
Usage rights
Full commercial
Most Popular
Package 02
Brand Character
"I want a proper mascot with real personality."

A full custom character built from scratch with multiple poses and a badge version so you can use it across merch, signage and digital. This is where most hospitality brands, breweries and gym owners land and for good reason.

Ideal for
Hospitality and venues Craft breweries Gyms and fitness Surf and sports clubs
Starting from
$1,200
Complex characters quoted individually
What is included
Concept Development and Sketches
Two to three rough directions to explore before we lock in the character
Full Custom Mascot Illustration
One fully realised character with personality, expression and all the detail that makes it feel alive
Three Character Poses
Three different poses giving you flexibility across merch, signage and social content
Badge and Emblem Version
A circular or crest format with the character built in, ready for apparel, hats and stickers
All Source and Print Files
Vector AI and EPS files, high resolution PNG on a transparent background and print separated versions
Three Rounds of Revisions
Three full rounds of changes so we get every detail exactly right
At a glance
Turnaround
14 to 18 days
Files delivered
AI, EPS, PNG, PDF
Revisions
3 rounds
Poses included
3 plus badge
Package 03
Character System
"I want the mascot and to use it properly across everything."

Everything in Brand Character plus a complete deployable asset suite including a brand guide, merchandise mockups and two apparel applications. This is where a mascot stops being just a logo and becomes a proper brand asset you can actually use.

Ideal for
Brands launching merch Multi-venue hospitality Rebranding businesses Lifestyle brands
Starting from
$2,200
Extra apparel applications available as add-ons
Everything in Brand Character, plus
Brand Usage Guide
A clear reference document covering how to use the character correctly including colours, clear space and what to avoid
Two Apparel Applications
Two fully designed t-shirt or apparel graphics using the character, delivered print-ready
Merchandise Mockups
Photorealistic mockups showing the character applied to shirts, hats or bags so you can see exactly how it looks
Colour and Typography Recommendations
A defined palette and font pairing that sits naturally alongside your character across all touchpoints
Four Rounds of Revisions
Extra revision rounds covering the character, apparel designs and brand guide to make sure everything is right
At a glance
Turnaround
16 to 21 days
Apparel designs
2 included
Revisions
4 rounds
Brand guide
Included
Package 04
Full Identity
"I want a complete brand built around a character from start to finish."

The complete package. Character System plus a full brand identity suite including a logo system, colour palette, typography and a comprehensive style guide. Everything your brand needs to look consistent and intentional across every single touchpoint.

Ideal for
New business launches Full rebrands Hospitality group openings Product brand creation
Starting from
$3,500
Scope confirmed after discovery call
Everything in Character System, plus
Full Logo Suite
Primary, secondary, stacked and icon-only logo versions delivered in all file formats
Complete Colour and Typography System
A defined and tested brand palette alongside a full type hierarchy that works consistently across all media
Comprehensive Brand Style Guide
A full PDF reference document covering every element of your visual identity so your brand stays consistent no matter who uses it
Applied Brand Assets
Social profile graphics, signage mockups and stationery applications showing the brand in the real world
Unlimited Revisions Within Scope
We keep working until every element is exactly right. No counting rounds, no surprises
At a glance
Turnaround
3 to 5 weeks
Logo versions
Full suite
Revisions
Unlimited
Style guide
Full PDF
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Thanks for getting in touch. I will review your brief and come back to you within one business day with a quote and some initial thoughts.